Indy Reddy


Indy Reddy is the founder and the CEO of Softcom Digital Inc. Indy is a seasoned Operations & Technology leader with over 30+ years of Financial Services and 15+ years of Private Banking and Wealth Management experience at Citi, Deutsche Bank and Credit Suisse First Boston.

Senior Technology and Operations executive with 30+ years of experience in Financial Services and 15+ years in Private Banking and Wealth Management. Indy Reddy is the founder and CEO of Softcom Digital, a start-up offering end to end digital solutions to Banking and Wealth Management clients. Softcom is specialized in digital client onboarding and its innovative and API-driven product (rapIDity) improves KYC and Suitability process through Automation and Digitization.

Indy most recently served as Global Head of Technology and Operations for Citi Private Bank & Personal Wealth Management. During his 15 years at Citi, he led over 2000 Technology and Operations staff and implemented an impressive set of strategic initiatives – Platform Convergence, Globalization, Automation, and Digitization. He also drove the Mobile & Digital strategy and deployed unified web and mobile platform (Inview) which improved significantly Bankers and Clients experience.

Prior to joining Citi, Indy was Managing Director at Deutsche Bank where he led major equity system re-engineering effort in the US and reduced processing costs while improving Straight Through Processing.

Indy was a Director of Technology at Credit Suisse before his time at Deutsche Bank. During his 13 years at Credit Suisse, he led a large group of technology team and implemented various global platforms in the US and Europe including the deployment of New Trade Processing system in Europe, EURO-conversion and Y2K programs.

Indy began his technology career with Tata Consultancy Services in India. He has a B.Sc. and M.S. in Electronics from Osmania University, Hyderabad. Indy received various industry awards including “Best Innovator in Wealth Management” by Euromoney, “Premier 100 IT Leaders” by Computer World, and “Elite 100 Winners” by Information Week.